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About us

Expert Style Advice for Every Occasion


Our team is dedicated to providing the insights and fashion expertise needed to help you express your individuality through our handbags. We create collections that inspire confidence and elegance.

Discover our story

Personalized Customer Service


From your first visit to your final purchase, we’re here to ensure you find the perfect handbag, providing you with a seamless shopping experience.

Discover our story

Handbags for every style
and occasion

Meet our design team

Passionate artisans crafting exquisite handbags

Tony Fred

Chief Executive Officer

Founder and chief visionary, Tony is the driving force behind the company. He loves to keep his hands full by participating in the selection of the handbags, marketing, and customer experience strategies.

Anna Belle

Chief Fashion Officer

Mich loves taking on challenges. With his multi-year experience as Commercial Director in the fashion industry, Mich has helped the company to get where it is today. Mich is among the best minds.

Aline Turner

Chief Design Officer

Aline is one of the iconic people in life who can say they love what they do. She mentors 100+ in-house designers and looks after the community of thousands of fashion enthusiasts.

Iris Joe

Chief Handbag Designer

Iris, with her international experience, helps us easily understand the financials and improves them. She is determined to drive success and delivers her professional acumen to bring the company to the next level.